Education Marketing

I am a passionate Education Marketing Specialist, with a particular interest in Further Education Colleges, Adult Education, Training Providers and Academy Trusts. I have worked extensively across education in a variety of in-house, consultancy, contracted and self-employed roles.

How can I help you?

Whether you need strategic direction, a better understanding of your current position, an experienced extra pair of hands, or ongoing consultancy support, get in touch.

Marketing Strategy

Support developing an evidence-led, actionable marketing strategy that aligns with your organisational goals, values, resources and budgets.

Marketing Audits

Gain a better understanding of your current position and inform your future marketing strategy and planning with a comprehensive review of your marketing.

Market Research

Using tested research methods to understand your audiences and challenges to inform your marketing strategy.

Project Management

Outsourced experience to lead and manage projects efficiently, effectively, on time, and to budget.

Marketing Support

Extra support for when your team needs another pair of hands, at a senior level or as part of the main team.

Training

Mentoring, coaching and training for your team to develop their sector and marketing knowledge.

Brand Development

Refresh or rebrand your organisation to bring fresh energy, understanding and clarity to your marketing.

Creative Development

Developing campaigns, messages and stories with captivating content, photography and video.

Ongoing Consultancy

An experienced listening ear on hand to discuss ideas, challenges or future plans.

Laura is knowledgeable and has a detailed understanding of the way in which colleges need to interact with students, parents and other stakeholders. She works well with students and staff, quickly building relationships that enable her to elicit the information that she needs to support her work. As a senior leader I have always found her advice well-considered, reflective of the college we are in, and something that I could trust.

Stuart Barlow,
Education and Management Consultant

I worked closely with Laura during my time at Carthy Communications, delivering marketing projects for colleges and independent schools and was always impressed by the breadth and depth of her knowledge of the education sector and FE in particular. Laura's ability to provide both high level strategic recommendations and practical implementation advice and support makes her an invaluable asset to any marketing team.